Car Rear Side
Car Rear Side

Conferences for Women

A community-based organization, Conferences for Women is the largest network of conferences in the US focused on not only supporting, but empowering women to reach their full potential.

Branding

Event

The Brief

Recognizing and uplifting women for all walks of life.

Inspiring Women to Reach Their Goals

Conferences for Women offers speaking events across the country in-person, as well as, an annual national conference each year to those dedicated in the support of female empowerment. With over 25 years of legacy, this brand has continued to impact millions of lives.

Car Side View

The Need

Blossoming into an identity that has grown as much as the brand.

Wanting to unify the boards across the nation and refresh the brand for the next generational wave of key individuals, the organization desired our help in making it happen.

Car Front View
Car Front Zoom View

The Solution

Owning the boldness in being unapologetically feminine.

What is one visual often utilized when marketing toward women? Flowers.

So why not own it?

Grounding the brand in blooming, petal-like motifs while pairing with weight and bold colors allows for the organization to play to the soft and strong sides of each woman and how they balance together in harmony.

Flowers In The Can

The Delivery

An identity that grants uniqueness in uniformity.

Building out the brand, each board adopts iconography and color palettes that are unique to their state while maintaining elements that unify them with one another and the overall organization. Creating patterns and photography framing, through the use of shapes found within the core mark, allows for the Conferences for Women brand to stretch in multiple ways without growing tired or repetitive.

Selected Works

©2025

Car Rear Side
Car Rear Side

Conferences for Women

A community-based organization, Conferences for Women is the largest network of conferences in the US focused on not only supporting, but empowering women to reach their full potential.

Branding

Event

The Brief

Recognizing and uplifting women for all walks of life.

Inspiring Women to Reach Their Goals

Conferences for Women offers speaking events across the country in-person, as well as, an annual national conference each year to those dedicated in the support of female empowerment. With over 25 years of legacy, this brand has continued to impact millions of lives.

Car Side View

The Need

Blossoming into an identity that has grown as much as the brand.

Wanting to unify the boards across the nation and refresh the brand for the next generational wave of key individuals, the organization desired our help in making it happen.

Car Front View
Car Front Zoom View

The Solution

Owning the boldness in being unapologetically feminine.

What is one visual often utilized when marketing toward women? Flowers.

So why not own it?

Grounding the brand in blooming, petal-like motifs while pairing with weight and bold colors allows for the organization to play to the soft and strong sides of each woman and how they balance together in harmony.

Flowers In The Can

The Delivery

An identity that grants uniqueness in uniformity.

Building out the brand, each board adopts iconography and color palettes that are unique to their state while maintaining elements that unify them with one another and the overall organization. Creating patterns and photography framing, through the use of shapes found within the core mark, allows for the Conferences for Women brand to stretch in multiple ways without growing tired or repetitive.

Selected Works

©2025

Car Rear Side
Car Rear Side

Conferences for Women

A community-based organization, Conferences for Women is the largest network of conferences in the US focused on not only supporting, but empowering women to reach their full potential.

Branding

Event

The Brief

Recognizing and uplifting women for all walks of life.

Inspiring Women to Reach Their Goals

Conferences for Women offers speaking events across the country in-person, as well as, an annual national conference each year to those dedicated in the support of female empowerment. With over 25 years of legacy, this brand has continued to impact millions of lives.

Car Side View

The Need

Blossoming into an identity that has grown as much as the brand.

Wanting to unify the boards across the nation and refresh the brand for the next generational wave of key individuals, the organization desired our help in making it happen.

Car Front View
Car Front Zoom View

The Solution

Owning the boldness in being unapologetically feminine.

What is one visual often utilized when marketing toward women? Flowers.

So why not own it?

Grounding the brand in blooming, petal-like motifs while pairing with weight and bold colors allows for the organization to play to the soft and strong sides of each woman and how they balance together in harmony.

Flowers In The Can

The Delivery

An identity that grants uniqueness in uniformity.

Building out the brand, each board adopts iconography and color palettes that are unique to their state while maintaining elements that unify them with one another and the overall organization. Creating patterns and photography framing, through the use of shapes found within the core mark, allows for the Conferences for Women brand to stretch in multiple ways without growing tired or repetitive.

Selected Works

©2025